Can you imagine the density of convenient stores in Taiwan is the densest of all the world?
According to statistics, the density of convenient stores in Taiwan is the densest of all the world. The quantity of convenient stores has been over 9300, and the amount is lasting increasing. Among several corporations, 7-11 is the greatest chain store of convenient stores, and the second and the third individually is FamilyMart and Hi-Life. In a metropolis, it is a common phenomenon that there are at least three convenient stores in the same street.
An avenue to success-creativity
The convenient stores not only sell “convenience”, but also creative services. In addition to selling articles for daily use, you can pick up your online merchandise, pay the bill, printing your document, draw money from ATM, and so on. Some certain stores set seats that customers can make a deal and take a rest; it also offers a rest room and temporary parking lot for long-distance traveler. Through these creative services, they successfully attract customers to enter convenient stores and it usually leads to additional profits that customers may buy other merchandise in passing.
The more the franchise stores open, the less profit can be made
By following the density of convenient store is more and more denser, the profits that a franchise store can earn become less. Therefore, franchisee must seriously choose the location and escape from hyper-centralized areas.
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Writer: Apple
回覆刪除Editor: Doris
Reviewer: Fiona
Organizer: Amanda
First of all, the reviewer inquires the title of the report because the original one “Journalistic Writing 1”looks not attractive at all. The writer is also recommended to change her wording such as density, convenienct store, success-creativity and so on. It is considered that it will be better to focus on the creativity of convenience stores by mentioning their newly offered services like printing, paying bills or ATM. At the end of our discussion, we think when it comes to the leading figure of convenience stores, 7-11’s high quality self-made products and the easy card shows why they dominate over others.
[2009/03/13 6:12] Fiona Galaxy: YEAP APPLE WHAT'S THE TITLE?
[2009/03/13 6:13] Makong Broono: WAIT
[2009/03/13 6:13] Amandast Dezno: no title anayway= =
[2009/03/13 6:14] Makong Broono: THE DENSE DENSITY OF CONVENIENT STORE IN TAIWAN
[2009/03/13 6:14] Fiona Galaxy: I THINK FOR A NEWS, THE TITLE SOUNDS A LITTLE BIT BORING
[2009/03/13 6:14] Fiona Galaxy: JUST IN MY OPINION LA....
[2009/03/13 6:15] Makong Broono: = =
[2009/03/13 6:15] Fiona Galaxy: HAHAHHAHAHA
[2009/03/13 6:15] Fiona Galaxy: muamuama
[2009/03/13 6:15] Amandast Dezno: maybe try a brief one
[2009/03/13 6:15] Makong Broono: because I pave my next article-無人化商店
[2009/03/13 6:16] Fiona Galaxy: oh cool where do you get that idea from?
[2009/03/13 6:16] Amandast Dezno: sounds not a good reason
[2009/03/13 6:17] Makong Broono: this is a progressive business model
[2009/03/13 6:17] Dori Yuhara: i don't get it
[2009/03/13 6:17] Amandast Dezno: and it's "convenience" store people use this way nowadays
[2009/03/13 6:18] Fiona Galaxy: hey i think you should use other words than "density"
[2009/03/13 6:18] Fiona Galaxy: cuz it appears tooo many times
[2009/03/13 6:18] Makong Broono: originally I want to write 柑仔店
[2009/03/13 6:18] Amandast Dezno: ur next posting sounds interesting
[2009/03/13 6:18] Fiona Galaxy: ha that's more interesting
[2009/03/13 6:18] Amandast Dezno: that's right
[2009/03/13 6:19] Amandast Dezno: we should take advantage of time!!!!
[2009/03/13 6:20] Amandast Dezno: so any other opinions on her posting
[2009/03/13 6:20] You decline SWEETHEARTS JAZZ CLUB/LOUNGE ROM, Sweethearts (197, 148, 23) from A group member named Katerina Manamiko.
[2009/03/13 6:20] Makong Broono: ask question guys
[2009/03/13 6:20] Fiona Galaxy: ok
[2009/03/13 6:21] Fiona Galaxy: basically there's no major problems i think
[2009/03/13 6:22] Fiona Galaxy: what does "success-creativity"mean?
[2009/03/13 6:22] Makong Broono: 成功之道-創意
[2009/03/13 6:23] Makong Broono: got it?
[2009/03/13 6:23] Fiona Galaxy: the path leads to succes: creativity
[2009/03/13 6:23] Amandast Dezno: wow great!
[2009/03/13 6:23] Dori Yuhara: i think there're some problems with ur wording
[2009/03/13 6:23] Makong Broono: ok i will correct it
[2009/03/13 6:23] Amandast Dezno: maybe u can consider to be the rewriter
[2009/03/13 6:24] Dori Yuhara: and i think u should focus on a point
[2009/03/13 6:25] Dori Yuhara: i only see the diversity of its service instead of creativity
[2009/03/13 6:26] Fiona Galaxy: yea maybe you should switch creativity to diversity
[2009/03/13 6:26] Makong Broono: I THINK THEIR DIVERSITY OF ITS SERVICE IS A KIND OF CREATIVITY
[2009/03/13 6:27] Dori Yuhara: then u can point it out
[2009/03/13 6:28] Amandast Dezno: yeah! maybe u can emphasize it and then people can tell clearly
[2009/03/13 6:28] Makong Broono: because these services are never offerred
[2009/03/13 6:28] Dori Yuhara: like we didnt offer some kind of service before but now we do
[2009/03/13 6:28] Amandast Dezno: and they produce their own products as well
[2009/03/13 6:29] Makong Broono: and i will add thier promotion skills just like open 小匠
[2009/03/13 6:29] Dori Yuhara: great
[2009/03/13 6:30] Makong Broono: and city cafe
[2009/03/13 6:30] Amandast Dezno: one of the reasons why 7-11 is dominating over other convenience stores is that its high quality products
[2009/03/13 6:30] Dori Yuhara: and it also has its own easy card
[2009/03/13 6:30] Dori Yuhara: people would intend to go there if thw own the card
[2009/03/13 6:31] Amandast Dezno: exactly! it's user-friendly
[2009/03/13 6:31] Dori Yuhara: cuz the can have discounts for certain procducts
[2009/03/13 6:31] Fiona Galaxy: and you can mention that with all these creativity, that's the reason why it beats the local 柑仔電
[2009/03/13 6:31] Fiona Galaxy: haha
[2009/03/13 6:32] Fiona Galaxy: poor 柑仔店
[2009/03/13 6:32] Makong Broono: maybe i should correct my title
[2009/03/13 6:32] Fiona Galaxy: ok
[2009/03/13 6:32] Fiona Galaxy: cool
[2009/03/13 6:32] Dori Yuhara: ya we've almost done
[2009/03/13 6:32] Makong Broono: so soon
[2009/03/13 6:33] Fiona Galaxy: hahaha so who's next
[2009/03/13 6:33] Fiona Galaxy: damn i think my news' sucks
[2009/03/13 6:33] Amandast Dezno: http://amandaliao.blogspot.com/
[2009/03/13 6:33] Makong Broono: should i delet the third paragraph
[2009/03/13 6:33] Fiona Galaxy: i think so
[2009/03/13 6:34] Makong Broono: ok
[2009/03/13 6:35] Dori Yuhara: if u wanna focus on its cretivity you may give up the density issue
[2009/03/13 6:35] Amandast Dezno: hmmm
[2009/03/13 6:36] Amandast Dezno: any other opinions?
[2009/03/13 6:37] Amandast Dezno: since there's no more advices, that's jump to the next writer!!
[2009/03/13 6:37] Makong Broono: ok
[2009/03/13 6:37] Amandast Dezno: oh ya~~~
Can you think of a sexy title for your news story? Put "Journalistic writing 1" as a label.
回覆刪除Convenient Store Becomes the Biggest Chain Store- Diversified Services Lead To Success
回覆刪除BY APPLE LIU
Convenient stores not only sell "convenience", but also offer diversified service for customers.
Can you imagine the concentration ratio of convenient stores in Taiwan is the greatest of all the world?
According to statistics, the concentration ratio of convenient stores in Taiwan is the greatest of all the world. The quantity of convenient stores has been over 9300, and the amount is lasting increasing. Among several corporations, 7-11 is the greatest chain store of convenient stores, and the second and the third individually is FamilyMart and Hi-Life. In a metropolis, it is a common phenomenon that there are at least three convenient stores in the same street.
The path leads to success: diversified services
In the past, convenient stores sold merchandise only; however, nowadays, they not only sell “convenience”, but also diversified services. In addition to selling articles for daily use, you can pick up your online merchandise, pay the bill, printing your document, draw money from ATM, and so on. Some certain stores set seats that customers can make a deal and take a rest; it also offers a rest room and temporary parking lot for long-distance traveler. Through these diversified services, they successfully attract customers to enter convenient stores and it usually leads to additional profits that customers may buy other merchandise in passing.
Create a brand image
If merchandise would like to make customers impressive, brand image is a rather vital factor. Take 7-11 for example, they create a person, OPEN將,who helps 7-11 make enormous profits. His colorful head which is orange, green and red color stands for its signboard. Besides, they create an electronic purse-“icash” which can store money in advance and offer some discounts. The person who has “icash” will seldom shop in other convenient stores. Therefore, more and more people apply for “icash” and so far, over four billion customers in Taiwan have “icash”. By OPEN將 and “icash”, 7-11 dominants over others and becomes the biggest chain store in Taiwan.
Where is your revised one?
回覆刪除Please post the revised one as a new post.
回覆刪除